top of page
bk_purple-sparkles.jpg

Travel & Destination

From the beginning, my career was going places! From the Lone Star State to the Magic Kingdom (and many stops in between) I enjoyed almost a decade in the hospitality industry. My years spent in destination marketing, wholesale travel and meetings and convention spaces inspired a deep appreciation for why we wander, and the many delights to be found along the journey.

box_gold.jpg

Convention & Visitors Bureau

Guiding destination and meetings & events marketing for the "Hub City" was a uniquely creative experience. This diverse region merges legendary musical influence, vibrant performing arts, historic western tradition, a Tier 1 University with Big 12 Division 1 Sports, wineries and more - making this West Texas community a thriving cultural center. During my tenure with the Convention & Visitors Bureau we implemented a city-wide rebranding initiative, developed a successful international wholesale and group travel strategy, garnered unprecedented media coverage and elevated regional representation with the Texas Department of Commerce.

The Buddy Holly Music Festival

The Buddy Holly Music Festival shone a spotlight on a pioneer and icon of rock & roll. As a found Board Member, I was intregally involved in event creation, logistics, brand development and marketing of this 3-day celebration. Drawing local, domestic and international Buddy Holly fans and media, the event featured five festival stages, a classic car cruise, memorabilia trading events, celebrity meet & greets, commemorative public art, promotional collaborations, and the Holly Trolley Guided Tour of historical sites from the artist's early years and career.

INDUSTRIES_TRAVEL.jpg
box_dark-fushia.jpg

Pixie Dust & Magic Making

I earned my ears with the Walt Disney Company at an exciting and pivotal time for the organization. As part of the launch team behind the Grand Californian Hotel, Downtown Disney, Disney's California Adventure and Disney Cruise Line, my ability to bring creative vision to life in innovative ways was shaped by the best of the best. Rich in artistry, brand story, core values and relationship, the skills that I refined in this magical place have stayed with me throughout my career.

bottom of page